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Business Development Principles

Navigating the World of Alternative Investment Emerging Manager

Discover expert strategies to maximize your objectives with compelling business development that resonates with allocators.

Whether you are an emerging manager or looking to elevate your business development game, this is for you.

In this session, you will:

  • Sharpen your strategic communication and marketing skills
  • Harness industry expert advice to optimize your business processes
  • Access insights and exclusive replicable plans for success

What You’ll Get

Registration includes a copy of The Business Development Principles book ($100 Value!).

Sign Up for the Event!

iConnections Exclusive Price! $199
Sign up TODAY and Save $200!

Allocator principle

Elevate Your Business Development

Join us on a roadmap to Business Development success, hear insights from industry veterans, and discover strategies to navigate the complexities of Business Development for alternative investments. Whether you’re a seasoned professional or just starting, this event will equip you with the knowledge and guidance to help you succeed.

Arootah guides investment managers to achieve peak performance by providing the support they need to focus on what they do best: investing.

Designed by Rich Bello, who scaled Blue Ridge Capital from $50M to $10B, we’ve leveraged his experience and understanding of the nuances of business development and operational excellence.

This workshop offers expert insights and a supportive community to spark your aspirations like never before.

In a world filled with distractions and uncertainties, investing time in Business Development skills is your secret weapon to stand out. This workshop isn’t just an event; it’s your passport to a brighter future.



iConnections Exclusive Price! $299

Sign Up TODAY and save $200!

Structure: (90 minutes) to learn about principles and set goals – 45 min lecture & 45 min workshop

Expert Strategies

Learn from experts who have mastered the art of goal-setting, using time-tested techniques that deliver results

Clarify and Focus

Gain crystal-clear clarity on your objectives and develop a roadmap to navigate your journey with purpose

Get Motivation

Immerse yourself in an environment that fuels your ambition and propels you towards your aspirations


Connect with like-minded individuals, forming your support system committed to growth and success

Your Potential

Discover the strategies to unleash your untapped potential and achieve your objectives

Reserve your spot now to gain access to a wealth of knowledge that can transform your Business Development endeavors. Don’t miss the opportunity to elevate your skills and make a lasting impact in the world of alternative investments. Secure your place at this must-attend event!

Meet Your Coach: Rich Bello

Rich bello ceo arootah in business suit

Rich is a Hedge Fund Advisor and Coach.

Rich Bello has 30 years of experience, notably as the Co-founder of Blue Ridge Capital, a hedge fund with $10 billion in AUM at its peak. He co-founded the Fund-of-Funds Blue Ridge Partners, has experience at Julian Robertson’s Tiger Management, and has engagements with the leaders of the Tiger Cubs.

Additionally, Rich speaks to some of the world’s largest financial institutions, including Citibank, UBS, and JPMorgan Chase.

“No matter how big your goals are in 2024, you can crush them! But it won’t happen on its own…you need to make it happen. Arootah will empower you to do just that!”

Why Attend?

This workshop is valuable for those seeking continuous improvement and the tools to overcome challenges.

What People Say about Our Workshops